1.Title Tag

  • Include some words like “top”, “most”, “highest” etc. as users mostly search using such keywords.
  • Do not overwrite and make messy. Keep it short and understandable.
  • Avoid commas and special characters.

2. Heading Tags

  • H1 should be the biggest text of all in the content, it should be relevant to the content.
  • H1 should be somewhere on the top of the page from where user can get an idea about what the whole website is.
  • H2 should be used in the sub-headlines. Those sections which are primarily important for the users.
  • H2, H3 can be used number of the times you want to.
  • H4 and H5 are given to least priority sections and it can also used number of times.
  • Do not put whole paragraph in H1 tag.
  • Keep the heading tags short. Long and big fonts makes website messy.
  • As you’ll see the page title as the fist line of the search result, make sure you use keyword phrases in page titles, which is where Google first looks to determine which content is relevant to which search.
  • Use header tags to show content hierarchy. If your title is formatted as h1, then you use h2 or h3 for subheads.
  • Use keyword phrases in image alt tags to show how the images are relevant to the main content. Google also has an image search, which is another way for people to find your content.
  • Create an internal link structure, navigation, and an information architecture that helps the search engines crawl the website effectively and efficiently.



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Chirag Dave

Chirag Dave

Dave Chirag represents Vibidsoft, a Web and Mobile Application development company providing enterprise IT solutions comprising the full range of services